Keith Halfacree is Reader in Human Geography in the Department of Geography at Swansea University in the UK. He has a Geography BSc from Bristol University (1987) and a PhD from Lancaster University (1992). His research focuses on four overlapping areas, all with a clear ‘rural’ dimension. First, Keith investigates discourses of rurality, mostly in the global North, outlining the content of our representations of rural and exploring how these link to practices such as migration, developing a sense of place, and leisure. Second, he engages with conceptual debates on rural change, the shaping of rural futures and the place of ‘rurality’ within the 21st Century more broadly. Third, Keith studies mostly ‘internal’ expressions of human migration and has published widely on urban-to-rural counterurbanisation, cultural perspectives on such migration, and also on how migration helps to structure institutions such as family and place. Fourth, and reflecting his personal interests, he teaches and researches ‘marginal geographies’, geographical expressions of all things ‘counter-cultural’, not least as expressed through music and alternative lifestyles. Finally, outside of work, Keith enjoys rural and urban walking, folk, indie and Americana music, many dishes involving chilli peppers, art, and fine ales and other drinks!